Apple Music is Slowly Distancing Themselves from Album Exclusives

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After blowing other streaming services out of the water with their content specific to their platform, it looks like Apple music might be slowly distancing themselves from exclusive album releases.

In a a recent interview with Music Business Worldwide, Apple executive Jimmy Iovine claimed that Apple Music isn’t looking to ask many artist at this time to release their music exclusively with their streaming service. “We tried it,” he said. “We’ll still do some stuff with the occasional artist. The labels don’t seem to like it and ultimately it’s their content.”

But, that doesn’t mean Apple is completely done with the exclusive content. “We’re doing exclusive video content now,”Iovine explained, stating that Apple is “putting a lot of money into that.”

[Via The Verge]

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Marissa Sblendorio

Writer of all things stage and screen, both theatrical and desktop. Part time film reviewer, full time video game enthusiast. Also known for bursting out into show tunes. Find me @MarissaSblen on Twitter, Instagram and Snapchat.

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