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Going With the Flow: Fitbit Will Start Tracking Users’ Periods

With Fitbit’s launch of their new Versa smart watch, they’ve also put in a little something to try and draw more people toward their devices: period-tracking. Yes, period-tracking, as in your watch will tell you what’s going on with your uterus. What a world we’re living in.

The feature will come completely free with the Versa, and will also be available on the Fitbit Ionic watch as well as the mobile app. If you let your Fitbit know that you’re a female, it will ask you if you want to start tracking your menstrual cycle. If you decide to let it help you out, all you have to do is tell your Fitbit when your period begins and ends. Once all is said and done, your period week will be shown as pink on the app, and your fertile window will come up as blue. It’ll also ask you some questions more specific to you personally, such as premenstrual symptoms, your level of sexual activity, the steadiness of your bodily fluids, among others.

Period-tracking has been requested as a “top five” feature for a while now, according to Fitbit, and the company says it fits perfectly into their “holistic picture” for health and fitness.

While the collection of large amounts of data regarding one bodily function is certainly part of Fitbit’s goal with this new feature, they’re also hoping to help people recognize their own unique patterns which typically coincide with their periods. Fitbit teamed up with an assistant professor of obstetrics and gynecology at Boston University’s School of Medicine, Dr. Katharine White, for the project, who said that, “The period can be the canary in the coalmine.”

In providing an example of how the Fitbit’s period-tracking feature could be valuable, White said, “The app not only lets you record the days that you bleed but how heavy the flow is. So if your period is heavier for longer than it should be, it could be a fibroid.” Later on, she said that menstrual cycles tend to be “underresearched at a large population level.”

Fitbit’s popularity has been waning recently, as it is no longer the top manufacturer of wearables in the US, so we’ll see if this new feature helps boost their popularity. Honestly, though, I’m more interested in whether or not it’ll be accurate and actually help people. That’s what’s most important, right?

[via The Verge]

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