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MoMa’s New Fashion Exhibit will Feature Lululemon’s Iconic Yoga Pants

Martin Seck

In a new upcoming exhibition at The Museum of Modern Art in New York, Items: Is Fashion Modern? the most beloved pants have been displayed as the most “definitive wardrobe of our time.” These pants? Yoga pants, of course!

“Items,” which will run until January 28, 2018, documents 111 articles of clothing that have been specifically influential throughout the 20th and 21st centuries. Among the clothing staples such as 501 Levi jeans, pearl necklaces, and saris, MoMA emphasizes Lululemon, a luxury athletic-wear company, that has had an immense following since the label’s debut in 1998. Women have praised Lululemon’s basic leggings, commenting on the Boogie Yoga pants’ comfort and flattering fit.

Lululemon’s creative director, Lee Holman, described to Well + Good that the Boogie pant “started it all.” He went on to say:

We’re incredibly honored for the Boogie Pant to be included alongside profoundly influential brands as part of the Museum of Modern Art’s exhibit, a recognition that reflects our work as an originator brand that defines an active, mindful lifestyle.

These iconic pants have become both a fundamental yoga item and an everyday piece of clothing. Featured on runways and fashion shows, designers such as Balenciaga, Dolce & Gabbana, and Versace have also incorporated the “figure-hugging trousers” into their upcoming collections.

[via Independent]

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