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The New Ugg Boots Try to Prove the Brand Isn’t Uggly Anymore

When I say "Uggs", you say "2004" ...

via Cosmopolitan

Just hearing “Ugg boots” can bring back memories of the mid-2000s, and it’s not so pretty. Accompanied by chunky highlights, Juicy Couture tracksuits, and Dooney & Burke handbags, Uggs were a staple for most American girls.

But now the brand is taking a different route to revive the dead brand. The new Kasen boot is a totally different Ugg experience. Available in chestnut and black, in short and tall, the Kasen boot flaunts a short stacked heel. Not sure if they’re trying to go for a stylish snow boot, but I can see the new boots being perfect for precarious walking during an NYC winter.

The Kasen boots are part of the Fall 2017 collection, and are available for $150 for the short and $250 for the tall.

Guess what many women will be wearing come January?

[via Cosmopolitan]

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