There are lots of ways to celebrate Valentine’s Day: send flowers to that special someone, plan a romantic dinner, sit on your bathroom floor weeping loudly with a rapidly-melting pint of ice cream in your hand – the options are nearly endless.
Virgin Atlantic Airlines might have come up with the best idea yet.
To commemorate Valentine’s Day, one of Virgin Atlantic’s planes flew in a heart-shaped pattern over the North Atlantic early this morning, and I have to say, it’s pretty damn cool.
— Flightradar24 (@flightradar24) February 14, 2018
Before you ask, no, this wasn’t a commercial flight – it would be a lot less whimsical for a plane to fly in a modified circle if there were people on it. The plane took off from England’s Gatwick Airport for a test flight, and since its original flight path was going to look kinda-sorta like a heart, the pilots and crew decided to deviate a little bit.
Some people on the ground weren’t so thrilled with the stunt:
Great for climate change.
— Adam B Roscoe (@Tontkowalski) February 14, 2018
In fairness, once Virgin explained that it was a test flight and not just a random stunt, the reaction quieted considerably.
Normally I’m very wary when brands pull some kind of stunt that seems carefully focus-grouped to ensure it goes #viral, but I’m having a hard time finding fault with this one. I’m not a pilot, but I have had jobs before (honest), and sometimes it’s worth doing something silly to break the monotony.
Happy Valentine’s Day, everyone!
[via Business Insider]